Practice Expertise

  • Advertising, Marketing, and Promotional Law
  • Copyright
  • Domain Name Disputes
  • Franchise and Distribution

Areas of Practice

  • Advertising, Marketing, and Promotional Law
  • Copyright
  • Domain Name Disputes
  • Franchise and Distribution
  • Hospitality
  • Intellectual Property
  • International Franchise and Distribution
  • Internet
  • Media, Entertainment and Sports
  • Social Media
  • Technology
  • Trademark Cancellations and Oppositions
  • Trademark Litigation
  • Trademark Prosecution
  • Trademarks
  • Trademarks Advertising and Brand Management
  • View More

Profile

As the chair of Haynes and Boone's Trademark Practice Group, David Bell is called upon by multinational corporations and emerging companies to provide knowledgeable and creative counseling and protection for their brands.

Ranked in the gold tier of trademark lawyers in Texas in World Trademark Review (WTR) 1000, Globe Business Publishing Ltd. in 2019, David’s clients tout him as “a reliable source of trademark wisdom who is responsive to the ever-changing requirements of his clients.” Clients also describe David as being "incredibly dedicated and always prepared to go the extra mile to assist" and note his “work capacity is remarkable, and he always delivers top-quality advice and outcomes” (2018).

David builds and enforces trademark applications and other intangible assets worldwide. This includes through litigation, Trademark Trial and Appeal Board proceedings, foreign legal proceedings, and administrative domain name proceedings. He has extensive experience with international and complex trademark clearance searches. With a robust depth of trade dress knowledge, David clears and protects designs for products, packaging, and service businesses, including for footwear, apparel, foods and beverages, cosmetics, and restaurants.

As the founder of the firm's Social Media Practice Group, David trains companies on social networking trends, prepares social media policies, counsels on branding and advertising issues, and draws from an interdisciplinary team of lawyers to meet any client’s needs. David is the editor of a social media law treatise, Corporate Practice Series Portfolio No. 91, Social Media Law, Bloomberg BNA, August 1, 2013. David also investigates and prosecutes fraud online, including spam emails and fraudulent gift card offers, and addresses online and social media scams.

Given the breadth of his experience, David is regularly asked to speak and write on a wide array of intellectual property topics and has more than 50 speeches and published works to his name.

Bar Admissions
Texas

Education
J.D., New York University, 2002, Staff Editor, Review of Law and Social Change
B.A., Emory University, 1999

Areas of Practice

  • Advertising, Marketing, and Promotional Law
  • Copyright
  • Domain Name Disputes
  • Franchise and Distribution
  • Hospitality
  • Intellectual Property
  • International Franchise and Distribution
  • Internet
  • Media, Entertainment and Sports
  • Social Media
  • Technology
  • Trademark Cancellations and Oppositions
  • Trademark Litigation
  • Trademark Prosecution
  • Trademarks
  • Trademarks Advertising and Brand Management

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