Practice Expertise

  • Intellectual Property
  • International Business
  • IP Litigation
  • Privacy and Data Security

Areas of Practice

  • Intellectual Property
  • International Business
  • IP Litigation
  • Privacy and Data Security
  • Privacy and Data Security
  • Trademarks, Copyrights, Marketing and ...
  • Transactions, Licensing and E-commerce
  • View More

Profile

Mike Cohen leads a firm-wide team of attorneys dedicated to serving Pacific Northwest manufacturers and retailers. He has more than 20 years' experience in brand management and protection, particularly in the outdoor and athletic and food and beverage industries. He offers strategic advice to ‎clients regarding the selection, registration, and enforcement of trademarks in the United States and ‎worldwide; copyright protection and enforcement; anti-counterfeiting strategies; internet ‎domain name disputes; the transfer and licensing of intellectual property rights; joint development agreements; IP due ‎diligence for mergers and acquisitions; and entertainment, media, and advertising law, ‎including advising clients on advertising and promotional campaigns, marketing contracts, sponsorship agreements, influencer agreements, and celebrity endorsements.

Mike is ranked in the gold tier as a Global Leader on the ‎World's Leading Trademark Professionals list published by the UK-based World Trademark ‎Review, has been recognized as a “Super Lawyer” by Thomson Reuters for his Intellectual ‎Property work every year since 2006, and received the designation of Oregon Copyright Lawyer ‎of the Year for 2016 from Best Lawyers.

Testimonial

"A full-service powerhouse in this neck of the woods, Schwabe Williamson & Wyatt keenly recognises the asset potential of intellectual property and has sculpted a robust soft IP and patent practice to help maximise the gains of its illustrious client base. A replete knowledge not just of trademarks but also of marketing and advertising law enables it to execute holistic solutions to any brand-related conundrum. In the driving seat is Michael Cohen, who is equal parts deft strategic counsellor and 'aggressive enforcer.' Whatever the task at hand, he 'gets brilliant results.'"

- World Trademark Review

“All-around superstar” Michael Cohen inspires and motivates his colleagues and makes in-house counsel look great. “Exceptionally smart, easy going and non-adversarial, Mike is rightly adored by his clients.” Best described as a brand strategist, Cohen is a leading light when it comes to prosecution, enforcement and IP monetization.

- World Trademark Review 1000

Bar Admissions

  • Oregon State Courts
  • Washington State Courts
  • United States District Court, District of Oregon
  • United States District Court, District of Colorado
  • United States District Court, Western District of Washington
  • United States Court of Appeals, Ninth Circuit
  • United States Supreme Court

Education

  • University of Oregon School of Law, Juris Doctor degree (1996)
  • University of Chicago, Bachelor of Arts degree in Political Science (1989)

Areas of Practice

  • Intellectual Property
  • International Business
  • IP Litigation
  • Privacy and Data Security
  • Privacy and Data Security
  • Trademarks, Copyrights, Marketing and Advertising
  • Transactions, Licensing and E-commerce

Professional Career

Significant Accomplishments
  • 20 years of experience in global trademark portfolio management, counseling, clearance, prosecution, enforcement, licensing and litigation; technology transfer; IP due diligence for mergers and acquisitions; internet/e-commerce counseling; domain name recovery; and entertainment, media and advertising law
  • Currently responsible for over 2000 active domestic and international trademarks
  • Clients range from internationally-recognized sportswear, footwear and apparel brands, to food and beverage products, to financial services and technology companies
  • Named to the World's Leading Trademark Professionals list, as published by the UK-based World Trademark Review




Articles

  • Let’s Talk Pandemic, Product, Innovation, and Logistics
  • Oregon Governor Signs Off on Historic Minimum-Wage Increase
  • How 3 Supreme Court Cases Could Galvanize Oregon's Innovative Companies

Seminar

  • Manufacturing in the PNW Series: Technology for 2022 and beyond
  • State of Manufacturing in the Pacific Northwest Report Launch
  • Manufacturers' Roundtable: 2021 Tax Update
  • Manufacturers' Roundtable: Challenges & Opportunities: Food Products Industry in the COVID-19 Era
  • Manufacturers Roundtable: Returning to Work and Employment Liability
  • Protecting your Client’s IP in China‎

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