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Charmaine Koo

Charmaine Koo

Partner, Co-Head of Intellectual Property practice


  • Intellectual Property

WSG Practice Industries


Hong Kong, China

WSG Leadership

Patent Law Workshop Group
INTA Group
Charmaine is Co-head of Deacons Intellectual Property Department and Head of the IP Litigation and Enforcement, Commercial IP and Entertainment and Media Practice Groups. She is admitted as a solicitor in Hong Kong, Canada and England and Wales. She is also qualified as a barrister in Ontario, Canada. Charmaine has a BSc in biology from the University of Toronto, an LLB from Queen’s University, an LLM from Cambridge University and a Diploma in IP Law and Practice from the University of Bristol.

Charmaine’s practice covers all aspects of IP work including anti-counterfeiting strategies and enforcement of IP rights. She advises on complex IP enforcement advice and litigation and has won a number of high profile court cases resulting in ground-breaking decisions in the Hong Kong IP field.

Charmaine advises on all aspects of commercial IP including the structure of commercial transactions and documentation. Charmaine has extensive experience advising on copyright, data protection and personal data privacy and information technology.

Charmaine also regularly advises on compliance and regulatory issues relating to marketing and advertising and represents many of the world’s leading advertising and PR companies.

As one of Hong Kong’s leading entertainment lawyers, Charmaine represents many major US and Asian film studios, international music publishers, record companies and television networks, independent producers, distributors, sales agents, financiers and talent on transactional and contentious issues. Charmaine was previously in-house counsel for one of the world’s largest entertainment and media companies.
Areas of Practice

Intellectual Property

Professional Career

Professional Associations

  • International Trademark Association

- Secretary and Council Member, The Hong Kong Institute of Trade Mark Practitioners
- Member, The International Trademark Association


Territorial Limitation of Data Protection Law and the “Right to be Forgotten” in Hong Kong - A Landmark Decision by the Administrative Appeals Board
Deacons, February 2021

The “right to be forgotten” (“RTBF”) has been central to the global debate over the balance between individual privacy and freedom of information and of the media in recent years. Such right has been affirmed by the European Court of Justice in a milestone case in 2014, as well as later in the UK, although its application in other countries remains uncertain...

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