Practice Expertise

  • Competition Law & Antitrust
  • Intellectual Property
  • Personal Data Protection and Privacy Laws
  •  

Areas of Practice

  • Competition Law & Antitrust
  • Intellectual Property
  • Personal Data Protection and Privacy Laws
  •  

Profile

Jyestha Mahendran advises on the protection, maintenance and enforcement of Intellectual Property (IP) rights including IP related agreements, trademark prosecution, trademark searches and registrability, trademark opposition and rectification proceedings, copyright, patents and industrial design. She is has also advised and acted on IP transactional issues such as licensing, franchising and commercial contracts. She also handles cases relating to consumer laws, advertising, franchising, sponsorship, merchandising, media, consumer protection, domain names and regulatory approvals for food and drugs. She also assists with IP enforcement through relevant government agencies.

Jyeshta also advises on competition laws, including the interaction between competition and IP as well as Data privacy laws and compliance issues relating to the collection and use of personal data including review of data protection notices

Bar Admissions
England & Wales (1995)
Malaysia (1997)

Education
B.Sc (Hons) Law and Chemistry, University of Keele, UK
Barrister-at-Law, Lincoln's Inn
Advocate & Solicitor, High Court of Malaya
Registered Patent Agent
Registered Trademark Agent
Registered Industrial Design Agent

Areas of Practice

  • Competition Law & Antitrust
  • Intellectual Property
  • Personal Data Protection and Privacy Laws

Professional Career

Significant Accomplishments
Asialaw Leading Lawyers (2017 and 2018); a Leading Lawyer in Competition & Antitrust and Intellectual Property
Asia IP Experts (2015 and 2017); a Leading lawyer for Trademark and Copyright
World Trademark Review (2013 - 2018); a Recommended Individual for Prosecution and Strategy
Who's Who Legal 2018; An Expert in Trademarks


Professional Associations
Malaysian Bar
International Bar Association (IBA)
Malaysian Intellectual Property Association (MIPA)
Asia Patent Attorneys Association [Malaysia] (APAA)
International Trade Mark Association (INTA)


Professional Activities and Experience
IP Committee of the Malaysian Bar Council
Committee Member of the Malaysian Intellectual Property Association (MIPA)
Asia Patent Attorneys Association (Malaysia Group)
Non-Traditional Trade Mark Committee of the International Trade Mark Association (INTA)

Articles

Additional ArticlesArticles & Publications:

Jyestha Mahendran (2017). IP During Challenging Economic Times. Asia IP. Retrieved from https://www.asiaiplaw.com/section/ip-analysts/ip-during-challenging-economic-times

Jyestha Mahendran & Abraham, K (2016). Business brief 2016: Malaysia. World Intellectual Property Review. Retrieved from https://www.worldipreview.com/contributed-article/business-brief-2016-malaysia

Jyestha Mahendran & Abraham, K (2015). Business Brief: Malaysia. World Intellectual Property Review Annual. Retrieved from http://www.shearndelamore.com/pdfs/World-IP-Review-Annual-2015.pdf

Jyestha Mahendran & Abraham, K (2013). Business Brief: Malaysia. World Intellectual Property Review. Pg. 124-125. Retrieved from http://www.shearndelamore.com/pdfs/World20IP20Review-20Annual202013.pdf

Jyestha Mahendran & Abraham, K (2012). Business Brief 2012: Malaysia. World Intellectual Property Review. Retrieved from https://www.worldipreview.com/article/business-brief-2012-malaysia

Jyestha Mahendran (2013). Industrial Design Protection. Asia IP.

Jyestha Mahendran & Anand Raj (2012). Competitive Changes. Asia IP. Retrieved from https://www.asiaiplaw.com/article/competitive-changes

Jyestha Mahendran (2011). Aiming for an Innovation Economy. Managing Intellectual Property.

Jyestha Mahendran & Abraham, K (2009). Managing IP in the Credit Crunch. Managing Intellectual Property. Pg. 123-125. Retrieved from http://www.shearndelamore.com/pdfs/Managing20Intellectual20Property20Managing20IP20in20the20Credit20Crunch202009.pdf

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